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FIVE REASONS TO USE DATA ANALYTICS IN HOTEL RISK MANAGEMENT

According to Gartner[1], “analytics” has emerged as a catch-all term but is increasingly used to describe using data analysis to predict what scenarios are most likely to happen. Hotel risk management tracks tons of incident data that can involve insurance claims, police activity, worker safety, and more. The failure to digitally record and analyze incident data is risky business at best. Here’s why. Optimize the Customer Experience Analytics helps you optimize the customer experience and ensure the development of a … Read more